Meet Our Buyer Advisory Services Consultants

Charles Oswald
Hotel & Asset Mgmt, Hotel Underwriting

Ken Edwards
Receivership, Asset Management, Training

Eric Rubino
Acquisitions/Investment/Deal Structuring

Shirley Whelan
F&B Concept Development & Management

Sean Skellie
Hotel Development & Marketing Analysis

Jeff Hope
Finance, Operations & Risk Management

Greg Riehle
Legal, Risk Management, Arbitration

Simon Turner
Expert Witness, Asset Mgmt, Transactions

Ted Torres
Development & Construction Management

Dan Voellm
Asset Management & Valuations

Javier Leon
Engineering, MEP Review, CapEx Planning

Frank Schuetzendorf
Food & Beverage Concept Development

Charis Atwood
FF&E Project Planning and Management

Walter O'Connell
Hotel Valuation & Cost Segregation

Preston Rideout
Nightclub and Dram Shop Expert

James Kuester
Interior and Experience Design

Tom Lambrecht
Debt Restructuring, Loan Packaging

Gary Isenberg
Hotel Stakeholder Advocacy & Development

Jay Landfair
Asset Management/PIP/Project Management

Joseph Cozza
Catering Sales & Event Operations

Janet Eason
Marketing and Branding

Sunjoy Sharma
Management, Marketing, Leadership

Stewart Kiely
Design/Project Management/Sustainability

Jon Peck
Acquisition Advisory & Asset Management

Zachary Schwartz
Investment, Development, Asset Strategy

Larry Spelts
Hotel Development & Repositioning

Perry Smith
Restaurant & Club Operations, PR, Branding

Martin Coghlan
Revenue & Distribution Management

Mandy Murry
Independent Hotel Coaching

James Miles
Independent Resort Ops & Development
- Asset management
- Hotel investment advisory
- Property evaluation
- Advising on acquisitions and dispositions
- Site/location analysis
- Design and architecture
- Hotel Investment
- Advisory Consulting
Hotel Investment Advisory Consulting
- Provide hotel evaluations
- Make recommendations on the market and location
- Review current branding and offer solutions for hotel brand conversion
- Advise up-branding or repositioning
- Assist with franchise negotiations and contract review work with land planners, architects and designers
- Evaluate hotel management company performance with recommendations for improvement or alternatives
Hotel Property Evaluation Consulting
- Analyzing opportunities for hotel revenue enhancement and maximizing returns
- Preparing property condition reports
- CapEx/PIP reviews and plans for replacement and renovations
- Project management
- Financial forecasting and revenue optimization
- Procurement, GPO, and vendor evaluations
- Assistance with closing due diligence and hotel opinions of value
- Trusted guidance from our advisors
How To Buy A Distressed Hotel
Five Steps To Identify And Buy A Distressed Hotel
- Examine the Market for Distressed Hotel
- Review the property and its historical performance
- Perform an expert property condition assessment
- Identify revenue opportunities and net operating income
- Create a financial model
Questions To Ask When Buying A Hotel
How much does it cost to own a hotel?
How much does it cost to own a hotel franchise?
Can I secure financing for a hotel?
How much is a down payment for purchasing a hotel?
Is the hotel property complaint and up to code?
Cayuga Hospitality Consultants have decades of experience in leadership roles in virtually all segments of the hospitality industry including:
- Asset management
- Hotel investment advisory (see below)
- Property evaluation (see below)
- Advising on acquisitions and dispositions
- Site/location analysis
- Design and architecture
Hotel Investment Advisory Consulting
Our professionals have a deep understanding of the issues that owners, financial institutions, and operators are facing. Whether you are seeking to invest in a single property or a multi-unit acquisition, our professionals are able to:
- Provide hotel evaluations
- Make recommendations on the market and location
- Review current branding and offer solutions for hotel brand conversion
- Advise up-branding or repositioning
- Assist with franchise negotiations and contract review work with land planners, architects and designers
- And evaluate hotel management company performance with recommendations for improvement or alternatives
Hotel Property Evaluation Consulting
When you evaluate whether to buy a project, rigorous due diligence is required. Our asset experts are fiscally and strategically focused.
Even if you have no understanding of how to evaluate the purchase of a hotel project, our consultants are able to help you with:
- Analyzing opportunities for hotel revenue enhancement and maximizing returns
- Preparing property condition reports
- CapEx/PIP reviews and plans for replacement and renovations
- Project management
- Financial forecasting and revenue optimization
- Procurement, GPO, and vendor evaluations
- Assistance with closing due diligence and hotel opinions of value
- Trusted guidance from our advisors
How to buy a distressed hotel?
There are several operating costs to consider when buying a hotel.The distressed hotel deal: a property that is generally well-located, in good condition, well-managed, and expertly marketed that was over-financed and cannot meet its debt service requirements. While the tsunami of distressed properties that some expected may not develop, more high-leverage CMBS loans are coming due and lenders are becoming more aggressive about foreclosure, so more “distressed hotels” will become available. Prices will be well below replacement, cost and cap rates higher. The challenge is choosing the deal with the most significant upside potential and offering the best return.
Five steps to identify and buy a distressed hotel
- Examine the Market for Distressed Hotel
- Review the property and its historical performance
- Perform an expert property condition assessment
- Identify revenue opportunities and net operating income
- Create a financial model

Questions to Ask When Buying a Hotel
There are several operating costs to consider when buying a hotel. The beginning stages of purchasing a hotel in the United States averages around $25,000,000. Luxury hotels are much higher priced. Staffing and utilities must also be considered. Maintenance fees are also an ongoing expense while running a hotel. All of these expenses could keep you from turning a profit for years if you are not ready for them.
Starting a hotel franchise can be more costly than owning your own hotel brand. On top of normal hotel expenses mentioned above, you will also pay franchise fees. These can include initial franchise fees, ongoing franchise fees such as royalty fees, and advertising fees. Initial franchise fees average in the hundreds of thousands of dollars. Ongoing franchise costs vary widely. It is important to be aware of these costs before considering a hotel franchise.
Depending on your experience with operating a hotel, you may need an asset management company to manage your hotel before you can secure financing. Financing fees can add up so be mindful of these when considering how long it will take your hotel to become profitable.
In order to buy a hotel, you will need at least 20% of the purchase price. This percentage is similar to other real estate down payments, such as buying a home for example.
Compliance and being up to code are very important. The last thing you want to have happen after opening a new hotel is to have it be shut down while you prepare for inspections.